Getting in the mood for the Year of the Snake

Chinese New Year: Great mix of team challenge and festive event

ABP Shanghai kicked off the year 2025 with an impressive and colorful celebration, combining tradition and team spirit in a special way. ABP CEO Till Schreiter also took part in the ceremony.

The event kicked off with an annual seminar in the so-called “wedding chapel”. Here, colleagues exchanged views on relevant topics in interactive workshops and deepened their knowledge through exciting discussions and team challenges. “The workshops provided a platform for creative thinking and joint strategy development – a valuable experience that strengthened the sense of togetherness,” explains Linda Dong, who helped organize the event for ABP Shanghai.

This informative part was followed by a lively evening. A special moment awaited the guests at the entrance to the party location: a lottery promised exciting prizes. But anyone who thought that luck alone would decide was proven wrong – because the winners first had to earn their prize by playing entertaining games. This playful competition provided plenty of laughs and encouraged a dynamic within the team.

The celebration was complemented by show interludes: a saxophonist and a magician (both ABP employees) delighted the audience. Between music, magic and conversation, there was of course also a toast to the new year: “a celebratory moment that acknowledged the successes of the past year and enabled a positive view of the future,” said Linda Dong. The event concluded with a dinner featuring culinary specialties.

“The celebrations were a complete success and once again underlined the strong team spirit and valuable collaboration within the ABP family,” said ABP CEO Till Schreiter. “With these positive memories in our luggage, we look forward with confidence to the challenges and opportunities in the Year of the Snake,” he added.